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Microsoft President Brad Smith expressed the company’s support Wednesday for the Australian House of Representatives’ proposal requiring various technology companies to share revenue with Australian news organizations.
The legislation proposed last December in Parliament seeks to remunerate Australian news organizations that publish original content spread on digital platforms like Google and Facebook. Proponents of the bill assert that such a law will establish a sustainable news industry in Australia.
“Microsoft recognizes that the media sector and public interest journalism currently face many challenges from the digital era, including changing business models and evolving consumer preferences,” the statement reads in support of the change.
Though Microsoft would not need to pay local news organization under the current proposal, the company indicated it would never leave Australia, as has been threatened by other tech companies.
Google and Facebook, companies directly impacted by the proposal, both oppose the legislation and assert that they will make content sharing changes if it becomes law. Australia’s Treasurer responded by suggesting it was “inevitable” that such tech companies will need to remunerate Australian news organizations.
In order to become an Act of Parliament, the legislation will still need to pass both chambers and receive signature by the Governor-General.
The post Microsoft publicly supports proposal to change Australia media law appeared first on JURIST - News - Legal News & Commentary.
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The legislation proposed last December in Parliament seeks to remunerate Australian news organizations that publish original content spread on digital platforms like Google and Facebook. Proponents of the bill assert that such a law will establish a sustainable news industry in Australia.
“Microsoft recognizes that the media sector and public interest journalism currently face many challenges from the digital era, including changing business models and evolving consumer preferences,” the statement reads in support of the change.
Though Microsoft would not need to pay local news organization under the current proposal, the company indicated it would never leave Australia, as has been threatened by other tech companies.
Google and Facebook, companies directly impacted by the proposal, both oppose the legislation and assert that they will make content sharing changes if it becomes law. Australia’s Treasurer responded by suggesting it was “inevitable” that such tech companies will need to remunerate Australian news organizations.
In order to become an Act of Parliament, the legislation will still need to pass both chambers and receive signature by the Governor-General.
The post Microsoft publicly supports proposal to change Australia media law appeared first on JURIST - News - Legal News & Commentary.
Continue reading...
Note: We don't have any responsibilities about this news. Its been posted here by Feed Reader and we had no controls and checking on it. And because News posted here will be deleted automatically after 21 days, threads are closed so that no one spend time to post and discuss here. You can always check the source and discuss in their site.